Marketing Services
Our approach goes beyond developing marketing collaterals in order to engage your audience in a productive real estate conversation. Our expertise includes managing grass roots public relations campaigns in your local market, relationship-marketing efforts, social media marketing, and being sure that your project will be found on Google. No matter where the conversation begins, it doesn’t end until your audience believes in who you are and why you are relevant today.
Sales Centers
During the good old days, the creation of the optimum sales center environment became elevated almost to an art form. The budgets expanded accordingly. Too often, however, there was a disconnect between the vision and the reality of how sales staff actually use the sales center. Not to mention a disconnect with economic reality!
Performance Reporting, Review and Recalibration
We are planners. However a plan is a basis the change. One of the key lessons from our retailing experience is that it does not matter how much a plan or a strategy deserves to succeed. It still may fail to capture buyers imaginations or fail to translate into action. The key to success, therefore, is to have lots of …more
Lead Generation
Obviously, there is no one-size-fits-all solution for every client. Clients have always been unique, but now, fickle markets change virtually day by day. Tactics …more
Creative Execution
In our view, a truly creative agency is one that consistently executes well-defined strategy in original and engaging ways. …more
Strategic Planning
Making short-term decisions without a long-term plan is typically and wasteful and inefficient. We will collaborate with you in order to establish clear …more
Brand Positioning
If you think most real estate marketing looks alike, you’re right. And if this sameness is apparent to us, imagine how confused buyers are. …more
Target Audience Refinement
So, we think we know who is going to buy and why they are going to buy your project, but how exactly are we going to reach these people? …more
Stakeholder Alignment
Imagine if everyone who had an interest in your community were pulling together in order to make the project a success. …more
Customer driven design
We suspect that we have collectively reviewed more good, bad and ugly floor plates, floor-plans, financial and amenities packages and other soft offerings than most people would ever care to. But this is where the our input ends, not where it starts. …more
Sales mix, revenue and absorption forecasting
Too many projects get too far down the track without adequately and accurately addressing the question of …more
