Kohanaiki is a 450-acre, private residential club community located on the Kona Coast of the Island of Hawai’i. The first new master planned development of its kind on Hawai’i Island in over a decade, Kohanaiki represents an evolution of the private club experience, offering a welcoming, relaxed, and comfortable evolution of a luxury real estate community. Kohanaiki features a Rees Jones designed golf course, beach club & restaurant, sports complex, spa, and a spectacular 67,000 SF clubhouse.

Project Details

  • Planned 383 custom single family homes, paired homes, and estate lots
  • Private club community
  • Approximate total project value over $1.3 Billion USD
  • Amenities include Rees Jones Golf Course, Beach Club, Sports Complex, Signature Spa, Organic Farm, and a new 67,000 SF clubhouse

Current Status

PowerPlay was hired in January 2016 to manage real estate sales & marketing at Kohanaiki. The community is currently home to over 100 members and has closed over 60 homes. Active sales are underway on three neighborhoods: Hale Alani (designed by Glazier Le Architecture), Hinahina Residences (designed by Sunnland Architects), and Zak Residences (designed by Shay Zak Architecture). A selection of oceanfront estate lots are also available for sale.

  • Brand Positioning
  • Creative Execution
  • Inventory Management & Pricing Strategy
  • Lead Generation
  • Offering Design Research
  • Recruitment & Training
  • Sales Center Design/Fit Out
  • Sales Operations
  • Sales Team Management
  • Strategy Development
  • Target Audience Refinement
  • Target Audience Refinement