Our Services
Our unique blend of capabilities enables PowerPlay to provide a scope of real estate sales and marketing services that far exceeds the range of most small and mid-sized general brokerages, advertising agencies and marketing companies.
We offer end-to-end services to real estate developers; ranging from initial feasibility through to closings and conveyance, and just about everything in between. There’s no silver bullet or magic formula. Just our insight, experience, strategic thinking, and focus on effective daily execution.
We pride ourselves upon taking a professional, dedicated approach to building sales success over the entire life of a project.
Our Sales services include:
- Recruitment & Training
- Sales Audit & Team Recalibration
- Team Management
- Sales Office Set Up
- Operations & Lead Management
- Closing Services
Our expertise includes traditional outbound marketing, building grassroots public relations campaigns, relationship-marketing efforts, social media marketing, and inbound marketing: ensuring that your project will be found first, second and third on Google.
Our Marketing services include:
- Target Audience Refinement
- Brand Positioning
- Marketing and Sales Strategy
- Marketing Execution
- Measurement and Recalibration
The results are successful communities and product offerings that are best aligned to the needs of your future buyers.
Our Development services include:
- Envisioning the voice of the buyer
- Masterplan Refinement
- Customer driven design
Whether your lead generation efforts seem to be struggling or your sales results are not what you expected, we are happy to provide a second opinion.
Through our experience as leaders in all aspects of project sales and marketing in real estate, we provide actionable plans to improve sales results.
Our Research services include:
- Market Assessment
- Highest / Best Use Planning
- Feasibility Analysis
- Design Research
- Sales Mix Forecast
- Consumer research and buyer profiling
- Target Audience Refinement
Sales
Our goal is to build and manage hardworking, focused, and relationship-oriented sales teams. Our approach to sales is straightforward but not easy.
We pride ourselves upon taking a professional, dedicated approach to building sales success over the entire life of a project.
Our Sales services include:
- Recruitment & Training
- Sales Audit & Team Recalibration
- Team Management
- Sales Office Set Up
- Operations & Lead Management
- Closing Services
Marketing
Our expertise includes traditional outbound marketing, building grassroots public relations campaigns, relationship-marketing efforts, social media marketing, and inbound marketing: ensuring that your project will be found first, second and third on Google.
Our Marketing services include:
- Target Audience Refinement
- Brand Positioning
- Marketing and Sales Strategy
- Marketing Execution
- Measurement and Recalibration
Development Services
Although we are not developers, we represent the informed, research-driven voice of your buyers at the development table. We offer the necessary experience to translate buyer preferences and consumer research into actionable advice.
The results are successful communities and product offerings that are best aligned to the needs of your future buyers.
Our Development services include:
- Envisioning the voice of the buyer
- Masterplan Refinement
- Customer driven design
Research
Whether your lead generation efforts seem to be struggling or your sales results are not what you expected, we are happy to provide a second opinion.
Through our experience as leaders in all aspects of project sales and marketing in real estate, we provide actionable plans to improve sales results.
Our Research services include:
- Market Assessment
- Highest / Best Use Planning
- Feasibility Analysis
- Design Research
- Sales Mix Forecast
- Consumer research and buyer profiling
- Target Audience Refinement
Does your project have a story worth telling?